About us

Welcome to 1st.now, a little world of beautifully handcrafted hair clips designed to bring comfort, confidence, and joy to every girl’s everyday moments.
Founded by Essence J, a designer and a loving mom, our shop was inspired by a simple wish: hair accessories that are gentle on sensitive scalps, safe, and truly beautiful. Every piece is made with care, from soft, eco-friendly fabrics to lightweight, non-slip designs that stay secure without pulling or pinching.
At 1st.now, we believe that small details make big magic. Whether it’s for school, playtime, birthdays, or photoshoot days, our clips are created to help little ones shine in their own natural, effortless way.
Each clip is handcrafted in small batches, making every piece a little unique—just like the girls who wear them. Thank you for supporting a small family business and choosing quality accessories made with heart.
1st.now — where comfort meets creativity, and every clip tells a story.